Authentic food, music, family fun, and fan-favorite contests highlight the 18th annual festival
McKINNEY, Texas (Sept. 4, 2025) – Raise your stein! McKinney Oktoberfest, presented by Tomes Auto Group, returns to historic Downtown McKinney Sept. 26–28 for a three-day celebration of German culture and Texas-sized community spirit. Guests will enjoy authentic Bavarian food and music, lively contests, family-friendly fun, and the one-of-a-kind atmosphere that makes McKinney “Unique by Nature.”
WHAT: McKinney Oktoberfest
WHEN: Friday, Sept. 26 (2–11 p.m.); Saturday, Sept. 27 (11 a.m.–11 p.m.); Sunday, Sept. 28 (Noon–5 p.m.)
WHERE: Downtown McKinney
COST: Admission and parking are free; shuttles are provided
INFO: McKinneyOktoberfes
FESTIVAL HIGHLIGHTS
Food & Drink – Brats, schnitzel, strudel, funnel cakes, and authentic Hofbrau beer. Local favorites from TUPPS Brewery, Landon Winery, and Lone Star Cellars.
Happy Hour – Discounted beers Friday from 2–4:30 p.m.
Entertainment – Polka bands, German dancers, and three live music stages. Don’t miss the official keg tapping and parade on Friday at 6:30 p.m.
Family Fun – Carnival rides, kids’ activities, and Bavarian crafts in the Marktplatz.
Contests – Weenie Dog Races, Beard & Mustache showdown, Hofbrau stein-holding, and TUPPS brat-eating competition.
Digital Pay – Skip the lines with credit card and mobile pay options. Sample pricing
Blue Box VIP Biergarten – Private seating, exclusive craft beers, Hamm’s catering, live music, and private restrooms.
Meet the Brewmaster Sessions – Learn more about the craft beer served at McKinney Oktoberfest at TUPPS Brewery at 4 p.m. Saturday. Must be 21 to attend.
Oktoberfest is presented by Tomes Auto Group. Additional sponsors include McKinney Main Street, City of McKinney, Tumbleweed Texstyles, Texans Credit Union, Hofbrau, Blue Box, Kroger, Grady Ln Boutique, TUPPS Brewery, Visit McKinney, LJA Engineering, Wells Group, SafeandSecureRoofing.com, Cricket Wireless, Local Profile, Alev Cosmetics, McKinney Community Development Corporation, and McKinney Economic Development Corporation.
