Move Up Buyers Are Turning to New Construction

by | Feb 23, 2026

There comes a point when your home no longer fits your life.

The space feels tight.
The layout no longer works.
The updates never seem to end.

What once felt right can start to feel limiting.

If you are thinking about selling and moving up, the next decision becomes just as important as the sale itself. Where do you go next?

For many buyers, the answer is brand new construction.

New Homes Are Gaining Ground

Recent data from the National Association of Realtors shows that 16 percent of homes purchased were newly built. That is the highest share in nearly twenty years.

That shift matters.

It tells us that buyers are not just browsing new homes. They are choosing them.

Why More Buyers Prefer New Construction

1. Everything Is Brand New

You’re not inheriting someone else’s projects. No wondering how old the roof is. No budgeting for a new HVAC right after move-in. No big surprises when the previous owners patch job fails. For move-up buyers who’ve been dumping money into updating their current house, that’s a win.

2. You Can Customize Before Move In

When purchasing a home still under construction, buyers often have the option to select finishes and features. Flooring, cabinets, countertops, lighting, and hardware can reflect your style from the start.

Instead of remodeling later, you move into a home that already feels like yours.

3. Designed for Modern Living

New homes are built around how people live today. Open layouts, dedicated office space, larger kitchens, energy efficient materials, and smart home technology are common features.

If your current home does not support your daily routine, newer designs may solve that instantly.

4. Neighborhood Amenities

Many new developments include shared amenities such as walking paths, parks, playgrounds, pools, or fitness areas.

For active households, that convenience adds value beyond the front door.

5. Builder Incentives

With more new homes available in today’s market, builders are often motivated to secure buyers. That can translate into pricing flexibility, upgrade credits, or rate incentives.

For move up buyers balancing a sale and purchase, those incentives can make a meaningful difference.

Bottom Line

If your current home no longer fits your needs, expanding your search to include new construction could open up options you had not considered.

More space.
Modern features.
Less maintenance.

If you are wondering whether a brand new home makes sense for your next move, let’s talk through your options.

Vesta Schneider

Vesta Schneider
Realtor®
Luxury Homes | Relocation | Investments
Keller Williams Realty McKinney
📞 302-530-7314
📧 vestaschneider@yahoo.com